We’ve heard several reports about suppliers struggling to ramp up iPhone X production, and now Nikkei is joining the chorus. The outlet claims the 3D sensor components that make up the TrueDepth camera system are making production difficult, with only 400,000 iPhone X units being made per week.
Nikkei’s report joins many other reports that say the iPhone X will be in limited supply when it launches on November 3. While 400,000 units sounds like a lot, consider this: Apple sold 78 million iPhones in Q4 2016, and demand for its new flagship is expected to be astronomical.
Also consider the fact that the iPhone X is said to be affecting iPhone 8 and iPhone 8 Plus sales. If Apple is unable to meet demand during the busy holiday season, will fans wait it out? Or will they turn somewhere else outside of Apple’s ecosystem? That’s something Apple needs to grapple with as it looks to meet demand.
When pre-orders for the iPhone X finally go live on October 27, you can bet the device will sell out in a matter of seconds. That leaves the possibility of waiting outside of a store for the device’s launch on November 3.
Apple’s TrueDepth camera system, which powers the iPhone X’s Face ID feature, is capable of creating a precise depth map of a user’s face, and one of the most important features of the new device. According to some analysts, Apple’s technology is years ahead of the competition—but it’s coming at a cost if these reports are to be believed.
We’ll see just how dire the situation is when the iPhone X goes up for preorder on October 27.